INFLUENCER MARKETING REPORT

Get Access To 92 Pages Of Insight From 650+ Influencers
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What Influencers Want You To Know
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A Message From Hollywood Branded's CEO
Over twenty years ago I began my journey in influencer and content marketing, first working on product placement partnerships in films and TV shows, then creating more robust branded content partnerships.Along the way, my brand partnership deals with content led to celebrity endorsement partnerships, where I worked with brands to match make them with celebrities who would appear in the brand’s advertising media or as a face in the brand’s retail marketing setting, or even onto the brand packaging itself, to enable the brand to stand out from competition, and leverage that celebrity’s own fan base into becoming more aware of – and interested in – that brand.
Celebrity endorsement brand partnerships led to the current marketing practice of Influencer Marketing, and I and my team at Hollywood Branded have been on the front row of not only watching this industry trend come to life, but playing an active daily role in guiding and working with brands and influencers to create the most beneficial partnerships possible for both parties.
Influencer marketing campaigns are often messy, and difficult to coordinate. There are complaints from both brands and influencers alike. Turn around times for campaign execution, not having standardized payment structures, communication errors... and so many other issues exist. While some influencer marketing partnerships flourish, many brands are left frustrated by missing their expectations and not hitting KPI's - if measurable goals were even set in the first place.
Our team chose to conduct this survey and do a deep dive into the actual thoughts of influencers, to better serve the information as a guide to brand and agency marketers and help them bypass the learning curve and avoid the mistakes that brands typically make with influencer marketing campaigns.
Our survey report is guaranteed to help you take your influencer marketing skills and knowledge to the next level!
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The Guarantee
Our guarantee to you is that this survey report will provide you with unparalled insights and strategies to influencer marketing that will take your marketing game to the next level, making you better equipped to deploy these strategies, and make you much more marketable and able to contribute to your team.
If you own or work for a brand or agency, understanding how influencer marketing works is an absolute game changer for the brands you work with. This is not a marketing and advertising strategy that is going to go away. It's here to stay for the next decade or more, while more traditional advertising continues to take a lesser stronghold.
Consumers are not resonating with traditional forms of advertising any longer. It's why so many brands are running around trying to find a way to get their brand in front of potential consumers, and to find a way to help make their messaging stick. Influencer marketing, while it is still evolving, is that answer.
What Influencers Want You To Know
"We work hard to build our audience, and we are approached by lots of companies.
We have to prioritize and feature brands we trust and love that also have a budget."
In fact, social influencer marketing has become a must-have, versus nice-to have layer of any advertising effort.
Social Influencers are leveraged to help a brand:
300+ Easy Actionable Tips Included By Influencers To Make Brand Campaigns More Successful
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