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In this e-Book, you will learn about how the price of a product placement partnership can be affected by its duration, type, and respective media partner.

In addition, you will understand how partnerships play out, from start to finish, with a production and an agency.


Essential Product Placement + Brand Integration Marketing School

  1. The Differences Between Advertising, PR and Entertainment Marketing
  2. History of Product Placement And How Productions Can Become Better Brand Partners
  3. Realities of Paid Placement Today
  4. Why Product Placement Provides An Advertising Solution To TV Clutter
  5. Should The Business Behind Product Placement Be Kept Secret
  6. Four Reasons Why Productions Use Product Placement
  7. Entertainment Marketing Is A Long Game
  8. Ten Reasons For Product Placement
  9. How To Make Affordable Product Placement Magic Happen On Screen
  10. Top Ten Decision Makers On Set Who Need To Know Your Brand
  11. Seven Steps To Create A Product Placement Program
  12. Three Steps To Not Miss For Product Placement
  13. How Much Does Product Placement Cost
  14. Six Ways Brands Can Use Scary Content To Build Consumer Engagement
  15. Bonus Product Placement + Brand Integration Marketing Materials!
  16. 16. Plus Get Certified!

Essential Social Media Influencer Marketing Course

  1. The Importance of Social Media Influencers And Their Impact On A Brand
  2. How To Launch An Influencer Marketing Campaign That Works
  3. A Six Step Guide For Brands To Work With Social Influencers
  4. How to Secure The Right Social Influencer For Your Brand
  5. How Social Influencers Make Money
  6. The Risks And Costs Of Social Influencer Marketing
  7. Do You Want To Hire A Celebrity Or A Celebrity Influencer?
  8. Three Reasons Micro Influencer Get Better Engagement
  9. Repurposing Content From Social Influencer Campaigns
  10. How Influencers Buy Fake Followers And Why Brands Should Care
  11. Finding Out If Your Influencer Has Fake Followers
  12. An Eight Step Guide On How Much To Spend On Social Influencer Marketing
  13. Bonus Social Media Influencer Marketing Materials
  14. Plus Get Certified!

Marketer’s Content Playbook All Access Pass

$999 ($2500)
  1. Branding In The New Now Panel
  2. MCP Speaker Panel
  3. Creating Your Own Content
      70 Presentations

      34 Q&A Sessionss
  4. Partnering Your Brand With Pop Culture
      21 Presentations

      12 Q&A Sessions
  5. Advertising Your Content
      15 Presentations

      10 Q&A Sessions


Is This A Course Or A Single Lesson?

This is one of the twelve video lessons from our Essential Product Placement + Brand Integration Marketing Course. To access the full course material, click here

Who Is This Course For?

This 8-Step Guide is for students and industry professionals who are interested in product placement. This lesson serves as a teaser for those who may want to enroll in our Essential Product Placement + Brand Integration Marketing Course.

What Will You Learn?

You will learn how the price of a product placement partnership can be affected by its duration, type, and respective media partner.

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